About Deep Forestry

Deep Forestry is rethinking how the world understands and manages forests.

We give our customers a deeper understanding of how their forests are developing and where risks exist. Our platform supports long-term planning, reporting, investment decisions, and climate-related projects. In short, we turn complex forest data into actionable insights – helping customers save millions while supporting a greener future.

Deep Forestry is a growing organisation with the ambition to scale in Sweden and globally. You’ll join a team of 10 people and work from a newly built office in central Uppsala. If you’re excited by the combination of AI and sustainability, we’d love to have you join the Deep Forestry team.

About the Role 

As a Product Market Manager at Deep Forestry, you will play a key role in shaping how our products and our company are understood, experienced, and positioned in the market. Beyond structuring and commercializing a complex and highly technical product portfolio, you will own the storytelling around Deep Forestry’s solution – translating advances AI, drone technology, and forest data into compelling narratives that clearly communicate business value, impact, and differentiation. 

You will be responsible for defining and evolving product narratives, value stories, and content frameworks that connect product capabilities with customer challenges, decision-making contexts, and long-term outcomes. This includes positioning Deep Forestry not just as a technology provider, but as a strategic partner in sustainable forest and land intelligence. 

You will work closely with the CMO, founders, sales, and product development, acting as the bridge between technology, market needs, and commercial execution. The role suits someone who thrives in an early-stage environment, enjoys building structure from scratch, and is motivated by creating clarity, alignment, and momentum through strong storytelling and content. 

What You’ll Do 

• Own and structure the product portfolio, including offerings, positioning, and go-to-market logic. 

• Define and maintain clear product narratives and value stories that explain why the product matters – not just what it does. 

• Translate complex technical capabilities into compelling, value-driven messaging for different customer personas. 

• Act as a content owner and primary content provider for product- and solution-related material, such as:  

  • Product narratives and positioning documents 

  • Customer stories and business cases 

  • Whitepapers and industry perspectives 

  • Sales and enablement material supporting the full buyer journey  

• Ensure consistency in messaging, tone, and storytelling across all commercial touchpoints. 

• Support the commercial team with clear messaging, structure, and market insights. 

• Collaborate closely with product development and leadership team to identify which stories need to be told, to whom, and in what format. 

What Success Looks Like 

• The product portfolio is clearly defined, structured, and easy to understand for both internal teams and customers. 

• Deep Forestry has a clear, compelling story that consistently explains the value of its products and differentiates the company in the market 

• Sales teams are enabled with strong, consistent messaging and materials that support deal progression. 

• Different customer personas clearly understand not only what the solution does, but why it matters for their business. 

• Product positioning supports scalable growth and new commercial opportunities over time. 

What we believe you have 

• 5–10 years of experience in product marketing, product management, or a similar commercial product role. 

• Strong experience in developing messaging, narratives, and content around complex or technical products. 

• A strong software and business mindset, with the ability to understand and communicate complex systems. 

• You are proactive, structured, and comfortable working independently in a fast-moving environment. 

• You are confident collaborating with senior stakeholders across product, sales, and leadership. 

• You communicate with professional fluency in English. 

Good to Have 

• Hands-on experience in film production and/or photography, including camera work and post-editing, to support visual storytelling.

• Experience working with SaaS, data-driven, or AI-based products. 

• Background in commercial strategy, industrial economics, or complex B2B offerings. 

• Experience working in early-stage or scaling organisations.

We're looking forward to your application!